Context

Adsback is a French Google Ads agency.

I worked with them in 2023. At this time, they were focused on ecom brands and startups on the French market.

Sacha Tordjman is the co-founder of the company in 2021.

When we started to work together, they already had:

• +100 clients
• +20M€ (=$21.7M) ads spend for their clients
• 100K€ (=$108.5K) MRR
• 17k connections on LinkedIn and good organic traction

The account: https://x.com/sacha_growth

Goals:

The goal was to sell their high-ticket services to ecom brands.

They had 2 offers. One at 1500€/month and another one at 3000€/month.

Secondary goal: creating first traction from a qualified audience on Twitter starting from 0